It’s ok to fail, just don’t

by | Jan 24, 2014 | Optimal Company

constantly fail doing the same thing and expecting a different outcome. There is a whole philosophy at the moment around fail fast and fail often. The idea being that by working out what doesn’t work, you’ll find what does work quicker. And that finding...

Its often not what you do, its how you do it

by | Jan 17, 2014 | Optimal Company

The other day I redeemed a reward from Flybuys (whoot freebie!) and went into Noel Lemming to pick it up. Flybuys (Loyalty NZ) have made it so easy these days, no more waiting for a piece of paper to arrive via snail mail (sorry NZ Post yet another nail), you just...